Rebound Electronics
“Vertical understood exactly our aims and how to deliver the right message to each target audience…”
Rebound Electronics, a leading independent supplier of electronic components, appointed us to deliver marketing communications support. The remit of the appointment covers support across Europe initially with a roll out globally in the mid-term future and will see Vertical delivering elements from across the marketing mix to ensure that a consistent message and positioning is delivered.
Summing up the appointment Alan Brown, corporate project manager for Rebound said: “We decided to partner with Vertical for a number of reasons. Firstly their understanding and knowledge of our industry meant that there would be minimal time spent during the initial phases training the team. They understood exactly what our aims were and knew how to deliver the right messaging to the correct target audience. Secondly their understanding of the marketing process means that they are able to challenge us and bring ideas to the table from a very early standpoint. We are already well into the first raft of work and the feedback from our customers and colleagues at Rebound is superb”.
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Updated: 20.11.2008
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