SEO

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Why is the TITLE tag so important?






Ranking Factor #3 The TITLE Tag element is placed inside the head structure of a web page’s html code. This tag places text into the browser page tab. A TITLE tag will look something like: <head> <title> Website optimisation techniques</title>…

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What is Bounce Rate and should I worry about it?






We’ve all been told that having a high Bounce Rate % is bad, but what does it really mean? Did you know having a high bounce rate doesn’t mean that everyone thinks your pages are rubbish? So how do I…

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Keywords in the Domain Name






Choosing a domain name is always tricky….. Do I optimise for the product / service or do I optimise for the Brand Name? In the old days, for people looking for me by brand name I’d place an short listing in the phone…

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Keywords in url – Is this important?






This is alleged to be the most important factor in SEO. What is a keyword in url? : www.domain-name.com/keyword.html How do I optimise a url for a keyword? www.domain-name.com/keyword.html – place the keyword as close to the domain name as…

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Vertical Markets and Pyramids






Vertical Markets, Pyramid Websites and Themed Trees  Pyramid Websites may be a big leap for those new to SEO, but in fact the principle has been around for many years. ‘Themed SEO’ is about addressing specific Vertical Markets with targeted information. Vertical…

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B2B SEO can be Make or Break






It’s true, SEO can make or break any on line B2B company. It’s important to get your message across and to get as much traffic as possible to visit your website. If you trade on-line and web traffic is low, it…

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Getting your Website ranked






Submit your website to 1,000 search engines instantly. Top 10 search engine ranking overnight We’ve all seen adverts and emails like these, but are they true? The unfortunately answer is ‘NO’ and also “it’s complicated”! After all, if it were…

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