The explosion in new technology and trends in social media and digital marketing techniques means that businesses have to interact with its customers on new frontiers as well as the more traditional channels.
So what to do? Which way is best? Is there a right and wrong approach?
Thankfully help is at hand. Vertical are an integrated marketing agency specializing in business-to-business (B2B) communications in the technical and industrial sectors. Based in Wimborne in Dorset, we serve not only the local area of Bournemouth and Poole, but the whole of the South of England.
Here's what you'll need to win: a good product, a little time and money, a long-term vision and a large dash of courage (with a sense of the absurd). And remember: everyone hates boring!
The secret's in the blend of traditional, web and social media that fits the realities of B2B… an intelligent combination of old and new marketing opportunities… a strategy that you can quickly adapt from product to product, region to region, customer to customer… all backed up with meaningful metrics.
Finally, get expert help from an agency with more than a little intelligence… to shorten the learning curve, minimise false starts, maximise your efforts and manage the lot.
We invite you to browser our website, take a look at our approach, our work, make use of the free tools inside and of course if you want to know how we could help your business succeed drop us a line or better still give us a call.
Be consistent and pragmatic… surprise your customers… do remarkable work.